... including the one about only 5% of the site's content being "monetizable." Myth 1: YouTube is limited to short-form user-generated content.
Myth 2: YouTube videos are grainy and of poor quality. Myth 3: Traffic, growth, and uploads are bad for YouTube's bottom line. Myth 4: Advertisers are afraid of YouTube Google: Yes, YouTube Is Kicking Rear
Source:
http://www.businessinsider.com/google-why-yes-youtube-is-kicking-rear-2009-7
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