Tuesday 1 June 2010

Giorgio MaoneGoogle Analytics OptOut Snake Oil

Specifically, he doesnt like how the Google Analytics Opt-out Browser Add-on actually allows Google Analytics scripts to load and run, just setting a global variable (_gaUserPrefs) in the hosting page which tells the code not to send back data.

The Google Analytics script still being downloaded and executed.

Source:
http://hackademix.net/2010/05/26/google-analytics-opt-out-snake-oil/

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