Verizon is making no secret of its attempt to raise revenues and get more "lower-end customers" hooked on data.
That's why the company has revamped its device lineup and data offerings, which secretly means raising prices.
Source:http://arstechnica.com/gadgets/news/2010/01/verizon-lowering-barrier-to-3g-data-entry-with-higher-prices.ars
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